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Climate Change

ESG-Positive Advertising
Reports

New Study: ESG-Positive Advertising and Brand Perception

We are thrilled to share with you one of the most exciting studies we have worked on to date. It is a first-of-its-kind user study, in collaboration with the Brand Safety Institute and Nielsen Innovate. Propelled by the rising awareness of socially-responsible advertising and ESG (Environmental, Social, and Governance), we have set out Read more…

By Or Levi, 3 yearsDecember 14, 2021 ago
Uplift Climate Change
Uplift

Uplift – Supporting Earth, Not Funding Climate Misinformation

Happy Thursday! Welcome back to #Uplift where we summarize the top stories in socially-responsible advertising, and in this week’s headlines: 1) Google bans ads on climate misinformation2) New study sheds light on how advertisers are unwittingly funding climate misinformation3) What is the industry’s role in creating a more sustainable world Read more…

By Or Levi, 4 yearsOctober 21, 2021 ago

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