We are thrilled to share with you one of the most exciting studies we have worked on to date. It is a first-of-its-kind user study, in collaboration with the Brand Safety Institute and Nielsen Innovate. Propelled by the rising awareness of socially-responsible advertising and ESG (Environmental, Social, and Governance), we have set out Read more…
Happy Thursday! Welcome back to #Uplift where we summarize the top stories in socially-responsible advertising, and in this week’s headlines: 1) Google bans ads on climate misinformation2) New study sheds light on how advertisers are unwittingly funding climate misinformation3) What is the industry’s role in creating a more sustainable world Read more…
Here we go! We are kicking it off with the first edition of the #Uplift, your cheat sheet for what’s happening in socially-responsible advertising (in 5 min or less), and in this week’s selection: 1. Facebook #whistleblower revealed on 60 Minutes says “company chose profit over safety” 2. Social media Read more…
Fake News has been gaining ground in many parts of the world and also in Japan, where it has been proliferating since the 2017 general elections. Questionable websites are taking advantage of social media and online advertising systems to promote divisive content, and pose a major threat to the brand Read more…
AdVerif.ai was honored to be invited as key speakers for Landing Festival Berlin 2019 and talk about how we use AI to keep brands safe and fight misinformation. Landing Festival is Europe’s biggest tech careers event. The 2019 edition attracted more than 4,500 tech professionals and 180 expert speakers for Read more…
With elections nearby, the Zvi Meitar Institute for Legal Implications of Emerging Technologies organized a panel about fighting fake accounts and bots. AdVerif.ai Founder Or Levi talked about the relationship between Fake News and Advertising, as well as the implications on Brand Safety: ” “Fake News is usually considered to Read more…
We made it to the Top 25 of Accenture’s Innovation Awards (AIA) Program in the Security category. Ahead of the final awards ceremony on November 2nd – The Next Web chose to cover our story! The Next Web – Why AI and advertisers should team up to fix fake news Read more…
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